Stop Boring Your Subscribers

If your last email started with:

"Just checking in..."

"Hope this finds you well..."

"We're excited to announce..."

It got deleted in 0.8 seconds. So will the next one.

Show Me What to Fix

The 3 Types of Boring

And Why They're Costing You Revenue

The Robot

All features, no personality. Sounds like Todd from legal wrote it.

→ You're a human being, not a faceless corporation.

The Professor

Dense expertise with no story to carry it.

→ Education without entertainment = delete.

The Clinger

"Just checking in…" "Making sure you saw this..." Apologetic tone.

→ If you don't believe in your value, why should they?

Which one are you?

The MODULR Method™

Every email that makes money has these 6 elements:

M

MESSAGE

The hook that grabs attention + the big idea

"Your competitors just figured out what you're doing wrong"

1 / 6

Miss one element, your email is forgettable. Miss two, it's boring. Miss three or more? Your subscribers are already gone.

Which ones are you missing?

Book Your Free Strategy Call

The Proof is in the Pudding

We're not sure what pudding has to do with revenue, but it's a good title.

10M+

Emails delivered monthly

2.7%

Average conversion (vs 0.8% industry avg)

$4.7M

Revenue tracked for clients

23

Companies helped

The Anti-Boring Process

Audit

We analyze your last 5 emails and score them on the Boring Scale. Most companies are shocked.

Strategy

We rebuild your email strategy around one thing: revenue. Not opens. Not clicks. Money.

Execution

We write, test, and optimize until your emails make money. Then we train your team to keep it going.

Start With a Free Audit

This Isn't For Everyone

NOT for you if:

  • You're happy with 14% open rates
  • You think email is "just nurture"
  • You need approval from 6 people before hitting send
  • You're okay with emails that educate but don't drive action
  • You blame "email fatigue" for low conversions

Perfect for you if:

  • You have 5K-500K subscribers (but revenue is flat)
  • You own revenue targets and email isn't pulling its weight
  • Your emails sound like everyone else's and you know it
  • You're willing to own a POV (without sounding like a bro marketer)
  • You're tired of rewriting the same corporate-sounding email 4 times

You're Boring Your List to Death

It's 5pm. You're still at your desk, rewriting the same email for the third day in a row.

It's "fine." But fine doesn't make money. You could send it... or you could try to make it better. But you don't know what "better" looks like.

You've spent years building this list. Conferences. Lead magnets. Paid ads. 15,000 subscribers who actually opted in.

Then you send them corporate speak. Feature announcements. Educational content with no hook.

And your list slowly dies.

14% open rates. 0.8% conversions. Revenue stuck. Meanwhile, you look at your competitor's newsletter and think: "Why does theirs feel so much better?"

The fix isn't better segmentation. It's not AI personalization. It's simpler: stop being boring.

MODULR fixes one problem: dull emails that don't make money.

Not deliverability. Not list growth. Not automation. Just this: your emails are boring, and you're leaving money on the table.

We manage 10M emails monthly. Generated $4.7M in tracked revenue. Analyzed 23 companies.

The pattern is clear: Interesting emails make money. Dull emails make excuses.

Ready To Stop Being Boring?

Free Email Audit

Async • 2-3 days

Send us your email. We'll analyze it and send back detailed feedback.

Get Audit

Free Strategy Call

Video meeting • 30 minutes

Jump on a call to discuss your email strategy. No pressure to buy.

Book Now

Become an Anti-Boring Email Person.

Email has gotten real blah…and we took that personal. See what we've learned from sending 250+ million emails. Subscribe below.